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Freitag Store Vienna
location: Vienna, Austria
client: FREITAG lab. ag
status: Realized
project: 2011
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The Freitag Store Vienna is located on Neubaugasse in the city’s 7th district. It seamlessly integrates into the raw architectural layout, consistently implementing the store design with the V30 shelving system, developed in 2009 by designer Collin Schaelli.

Much like the iconic Freitag bags, the shelving is crafted from repurposed materials, underscoring sustainability and re-use, which is accentuated by spillmann echsle's architectural intervention. 

facts
commission: Direct
program: Interiors, Retail
size: 110 m²
team: Annette Spillmann, Harald Echsle, Katrin Murbach
consultants: HMA Architekten
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